About the Author

Luis Chavez
Luis Chavez got his marketing degree in 2004 from California State University Northridge. Luis and his spouse Noemi Chavez founded Chavez Web Design, LLC in 2008.
Luis has completed over 20 digital marketing courses and 1000+ training hours on Google Ads, Bing Ads, search engine optimization, social media advertising, and web design.
He is also Google certified and his agency has been a Google Partner since 2020. Only 3% of the marketing agencies in the country can achieve this prestigious recognition from Google.
In 2024, he earned his Executive Master of Business Administration from California Fresno State University. Luis has helped over 1000 businesses with their website and online marketing.
He now focuses his energy on roofing companies because he noticed that their roofing clients had the best results from the marketing strategies that were being implemented.
5 Types of Interactive Content to Attract Links: A Guide for Roofers
Stop Getting Ignored—Start Creating Roofing Content That Works Tired of writing content that no one links to? Want to become the local roofing expert homeowners and contractors trust? This guide will show you how. In a...
17 Ways to Finance A Roof and Have Your Prospects Say “Yes”
Roofing Project Financing Questionnaire for Homeowners Before you start, don't forget to download our free Roofing Sales Questionnaire for Homeowners. 80% of your sales results will come from knowing what questions to ask your prospect. The more relevant information...
Ultimate Guide To Roofing Lead Generation Through Blogging
Is your roofing blog generating genuine leads or merely accumulating clicks? For roofing contractors wanting to expand their presence online, a great blog can be just the thing that you need to stand out and get noticed. This article will give you as a roofing...
Door-to-Door Roofing Sales: Top 10 Digital & Sales Power Combo
Digital marketing and door-to-door sales don’t have to compete—they can form a powerhouse team. While technology has transformed how we do business, door-to-door roofing sales remain a proven, effective strategy. But many wonder: Is door-to-door roofing sales a dying...
19 Free Roofing Sales Training Tools To Win More Roofing Jobs
Dominate Roofing Sales: Free Strategies & Tools for Contractors Winning more roofing jobs doesn’t have to mean spending a ton of money—sometimes, the best tools are free. Whether you’re new to roofing sales or have years of experience under your belt, the right...
Top 7 Tips for a High-Converting Roofing Landing Page
Tired of pouring money into ads that don’t deliver real leads? You’re not alone. Many roofing companies drive traffic to cluttered websites that confuse instead of converting. The solution isn’t more traffic—it’s sending that traffic to a high-converting landing page…
Get More AI Roofing Leads With GEO (Generative Engine Optimization) – Get Found On AI Searches
On May 7, 2025, GOOGL stock dropped 7.51% in one day! This decline erased $140 billion from the company’s market value. The primary reason for this sharp drop appears to be testimony given by an Apple executive during…
The Ultimate Guide to Creative Roofing Ads
Creative roofing ads are essential for roofing companies looking to elevate their business and outshine the competition. The difference between a 6-figure and 7-figure company often boils down to consistently generating new clients. Are you ready to transform your...
AI for Marketing: Boost Your Roofing Business with Custom Action Figures That Generate Leads
In today’s competitive roofing industry, standing out from the crowd is crucial. Traditional marketing strategies can only take your business so far. At Creative Roofing Marketing…
Local SEO For Roofing Companies
Dominate local search! This infographic unveils essential SEO mastery tips for roofing companies. Drive leads and outrank competitors with our local SEO strategies.